Guides and tools
The Builder Validation Brief
$19 PDF with 18 pages Volume 1, July to September 2026
This guide contains four examples of research into problems founders describe in public. Each looks at what the information suggests and what still needs checking.
What is inside
- Finding possible customers when few people know about your product.
- Deciding what to look into after a launch gets little response.
- Testing an idea when you do not have an audience.
- Researching what others charge for a particular kind of work.
Each example includes source material, a worksheet for comparing the findings and a suggested first step.
The suggested steps have not been tested for results. The pricing example has less supporting evidence than the other three.
What your purchase includes
You receive this edition of the guide. Future volumes are separate purchases. Personal advice about your own product is a separate service.
Other ways to get help
The Challenge Mining Kit explains how to do the research yourself. It uses the same four examples among its worked cases.
For help with your own decision, read about the advisory service.